about
MoDeVie provides intuitive strategy and expertise for Adventure, Leisure and Lifestyle projects and clients.
Mark Murray, Managing Director has over 25 years of experience within the leisure, adventure, and traditional sports sector both personally as a former athlete, an elite coach and as an operator at executive level management within the leisure, retail entertainment and adventure sports space.
Mark has demonstrable knowledge and a proven track record in business development, marketing, operations, product development and project management within some of the UK’s most ambitious and inventive adventure sports and entertainment projects.
Mark has developed IP’s and commercially successful leisure businesses within the global retail sector as well as working with tourism bodies and governments at both local, national, and international level. He has provided key contributions to the successful design, development, and operation of nationally recognised sporting venues, hosting international events whilst successfully delivering on education, wellness, tourism and commerciality targets.
The MoDeVie team have a strong operational understanding and experience where project development has evolved into operational and facility management. Through a large and diverse network, Mark’s awareness of current and future global industry trends within the adventure leisure sector is also a key strength.
key experience
Created multi-site retail leisure development strategies, creating new and innovative brands and products in both sporting and 'retailtainment' contexts.
Lead development consultant on significant adventure sport tourism strategies and leisure, sports and adventure entertainment projects for world class projects based in KSA, UAE, Asia, USA and Europe.
Undertaken in-depth feasibility and analysis studies for existing globally recognised projects, partners and venues as well as local and national governments both in the UK and Internationally.
20 years of senior and executive management experience in operations, business development and marketing of a variety of sport, leisure, health and fitness and hospitality venues within the UK.
